21
January
2013
The great catering Company by Strategy
posted in Identity
Monday, 21 January 2013
from
Bali Equestrian Centre . Canggu . Bali
/ Indonesia
listening Some obscure lounge music ;)
The use of watercolor is very interesting in design (you know I use it a lot), but Strategy push it further with this project for The Great Catering Company using real food to do textures. And it is totally complimentary with "the art of food" concept...
More infos : The Great Catering Company is one of the market leaders in private and corporate catering. They wanted to position catering as more than just food and service, and portray it as an art form and experience. Understanding that the preparation of food is an organic and creative process, and its consumption a social activity, we engaged in our culinary art by painting together using different foods to create the visual language.
