20
	February
	2014 
Auguste Derrière books
	posted in Mr CUP News | Print 
	 at 2.33 PM 
    from
        	 Home ! Maruéjols Les Gardons 
	(near Alès / Nîmes / Uzès)
	/  France 
        	listening  Fiona Apple 
 Many studio and designers make their own products like posters (myself included) but none at the same level as the Poa Plume Studio and their project "Auguste Derrière." I talk about them several time, visit them and we do christmas market together last december...
For the record, all started with a gift sent to the end of the year to their clients, they design an "Almanac" (at the early 19th century, these agenda werre full of information and "jokes" and given by shops and sellers)... after some years they have designed several jokes like old advertising and they could edit a book : "Les moustique n'aiment pas les applaudissements" starts the story. For that, they write the story of "Auguste Derrière" and tell he was a famous publicisit ! Now it is already the third volume, with its ad colors... This is very hard to understand this humor for "non-French" because they are only very very very French words-play ! But the books are beautiful and may interest you, dear far away follower, and now available in the shop !
Au début du XXe siècle, Auguste Derrière a sans aucun doute été le fleuron de l'absurde et du jeu de mot laid. Il révolutionna l’art naissant de la publicité par son approche peu commune du slogan, puis devint la coqueluche de l'élite culturelle de l'époque, avant de tomber dans les sombres profondeurs d’un oubli auquel il est plus que temps de mettre fin.
volume 1 : "Les moustiques"





 19
	February
	2014 
Records divider set by Kate Koeppel
	posted in Design 
	 at 7.59 PM 
    from
        	 Home ! Maruéjols Les Gardons 
	(near Alès / Nîmes / Uzès)
	/  France 
        	listening  Ray Lamontagne 
I have spend 20 years collecting records, so I love this Records deviders by Kate Koeppel... Sadly, it is for now reserved for USA citizen but this is a brillant idea ! 





And if you love vinyls, check my dedicated pinterest board. And I shot mine from time to time via instagram...
 19
	February
	2014 
Goncharow’s Coaster Wedding Invites
	posted in Print 
	 at 9.36 AM 
    from
        	 Home ! Maruéjols Les Gardons 
	(near Alès / Nîmes / Uzès)
	/  France 
        		            	listening  U2 live Late show

  

  
  
 17
	February
	2014 
Moodley Brand Identity
	posted in Excellence | Identity 
	 at 8.02 PM 
    from
        	 Home ! Maruéjols Les Gardons 
	(near Alès / Nîmes / Uzès)
	/  France 
        	listening  The Secret Life of Walter Mitty (Music From and Inspired By the Motion Picture) 
One good side of doing the ebooks is that I rediscovered things published there several months and I can see new projects released by the studios. This is the case with Moodley, an Austrian design studio which is presented in 100ID ebook, whose portfolio is just awesome.
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
























